As Cadillac’s re-brand continued, we worked to align the marques with a design-forward, female-centric audience, while positioning it as the Official Automotive Partner of the InStyle Awards, an evening that celebrates the biggest talents in fashion, beauty, entertainment, and beyond. In 2019, we assembled a genius cast of honorees: from Julia Louis-Dreyfus to the badass U.S. women’s soccer team.

Cadillac was front and center as guests arrived to the fifth annual InStyle Awards. Each honoree, speaker and presenter was offered complimentary ground service to and from The Getty in a Cadillac Escalade or the all new Cadillac XT6.