Elle King is a bluesy-rocker with a high-tech streak. In 2016, she created a virtual reality film called Up Close and Personal, which we screened to a crowd at Samsung 837. The short film, shot using the Samsung Gear 360 Camera, is true to its name: King opens up, sharing her struggles with body image and her path to self-acceptance. After the screening, the audience removed their Samsung Gear VR headsets and King took the stage IRL.